Aromantic spectrum Awareness Week (AAW) is observed on the week after Valentine’s day, which is almost always a celebration of romantic love. Aromanticism is an orientation in which someone experiences little to no romantic attraction. Aromanticism is often confused for asexuality, but asexuality is only a lack of sexual attraction. Not all asexuals are aromantic, nor are all aromantics asexual.
One of the key facets of #ArospecAwareness is to question amatonormativity — the idea that upholds romantic monogamous partnership is necessary for happiness and desired by everyone.